Privacy Promise

At Peak Potential Rehabilitation & Performance, your trust matters. We respect your privacy and handle your information responsibly. This Privacy Policy explains how we collect, use, and protect data when you visit or connect with us for performance-first rehab in Wausau, Wisconsin and the surrounding Central Wisconsin region (virtual performance rehab available statewide).

Information We Collect

When you fill out a contact form on our site, we collect your name, email address, phone number, and any message you provide. If you sign up for our newsletter or updates, we store your email address and communication preferences. We also gather website analytics—pages you visit, time spent, device type, browser details, and general location—to improve site performance. Cookies and similar tracking technologies may record your site activity and preferences.

How We Use Your Information

We use your contact details to respond to inquiries, schedule performance rehab sessions, and share information you’ve requested. Analytics data helps us understand how visitors interact with our site so we can fine-tune content and features. Email preferences guide the newsletters, tips, and special offers we send. We do not sell your personal information to third parties for marketing purposes.

Cookies and Tracking

Our website uses cookies to enhance your experience, remember your preferences, and deliver relevant content. You can disable cookies in your browser settings or clear them at any time. Please note that turning off cookies may affect certain site functions.

Data Protection and Security

We employ industry-standard safeguards—encryption, secure servers, and strict access controls—to keep your information safe. Only authorized team members can access personal data, and we regularly review our security measures to prevent unauthorized access or disclosure.

Third-Party Services

To deliver and improve our services, we may share limited information with trusted partners. These include Google Analytics for site performance insights, email service providers for communications, and payment processors if you make a purchase. Each partner is bound by privacy commitments and may have its own privacy policy.

Your Rights and Choices

You have the right to access, correct, or request deletion of your personal information. To exercise these rights, contact us at info@peakpotentialwi.com or call (715) 301-0197. We will respond promptly and work to honor your preferences in line with applicable privacy laws.

Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we do, we will post the updated policy here with a new effective date.

Contact Information

For questions or requests about your data, please reach out to us:  

Email: info@peakpotentialwi.com  
Phone: (715) 301-0197  

Peak Potential Rehabilitation & Performance thanks you for trusting us with your journey to move better, feel stronger, and reach your peak.